Medical video and animation
21 July 2023 | 15:19:46
An honest review of Vimeo Enterprise
Are you looking for a new tool to help with your video marketing? Are you considering investing in Vimeo Enterprise,...
6 July 2023 | 15:15:15
AI video editing software: An honest review of Kapwing and Descript
Do you want to add video to your marketing strategy, but you’re restricted by time? Maybe AI tools can help...
15 June 2023 | 13:04:16
What are the different types of video and animation you can use in your marketing?
Looking to incorporate more video and animation into your marketing but not sure which ones right for you? Maybe you...
5 June 2023 | 14:39:54
Video vs Animation: Which is better for medical device companies?
Are you considering introducing videos into your marketing efforts, but aren’t sure whether you need a video or animation? Maybe...
17 May 2023 | 09:00:29
Repurposing content: How to create more by doing less
Are you spending ages creating content and feel as though you’re doing lots of work for little reward? Maybe you’re...
26 April 2023 | 08:52:52
What marketing activities can I do to get more leads
Are you looking to generate more leads for your company but aren’t sure where to start? Are you unsure what...
4 April 2023 | 09:39:48
How to prepare for a videography day
So, you’ve got a day of filming coming up but you’re not entirely sure what to expect, or maybe you’re...
14 March 2023 | 09:30:19
The top things you should know to work more effectively with graphic designers
Are you overwhelmed by the world of working with graphic design? Do you want to know how to work more...
6 March 2023 | 09:30:33
7 things to check before filming yourself online
Are you wondering what you need to be aware of before stepping in front of the camera? You probably have...
7 February 2023 | 10:40:48
How to incorporate interactive videos into your marketing strategy
In 2018, Netflix released an episode of their popular show Black Mirror. The episode was called Bandersnatch and allowed users...
17 January 2023 | 09:25:20
Integrating webinars into your Medical Device marketing strategy
Have you ever thought of introducing webinars into your Medical Device marketing strategy but don’t know where to start? Are...
16 January 2023 | 09:35:47
How much does medical animation cost?
It's well known that animation can be hugely effective in relaying complex information, particularly as video is absorbed 60,000 X...
9 December 2022 | 11:59:04
Medical video production costs in 2023: A complete guide
So, you know the impact medical videos have on audience engagement in MedTech, and you’re keen to include them in...
18 January 2022 | 14:32:51
Traditional healthcare marketing vs digital healthcare marketing
Traditional marketing and digital marketing for Medical Devices are two parts of the same whole. They both work to promote...
18 November 2021 | 09:36:24
A comprehensive guide to digital marketing for Medical Devices
Sales reps going into hospitals or attending trade shows is no longer the only way to get in front of...
28 July 2021 | 14:00:45
How to create professional videos remotely
Video content is becoming more common as it is the fastest way to consume information. In fact, it’s been reported...
3 June 2021 | 10:53:04
The EU MDR: Medical Device advertising and promotion in Europe and the UK
What you need to know as a Medical Device marketer, including Medical Device regulations in the UK. Following a delayed...
Content marketing for medical devices
11 September 2023 | 13:26:48
How to effectively implement your band messaging
Have you recently developed new company or product messaging? Are you keen to ensure that you’re implementing your messaging in...
21 August 2023 | 10:35:10
Are you ready for the digital buyer? A deep dive into ‘They Ask, You Answer’ for the medical device industry
In today’s fast-paced, hyper-connected world, the way people buy has fundamentally changed.Are you ready?
11 August 2023 | 10:12:41
A guide to what you can and can’t show in medical device marketing in the UK and EU
Are you a marketer struggling to understand how regulations affect your role? Are you in need of a clear, concise...
4 August 2023 | 10:17:21
Can AI tools really write my articles for me?
Are you spending hours writing content and wondering if AI could be the way forward? Have you been wondering if...
21 July 2023 | 14:47:02
The 5 mistakes that will kill your audience engagement
Have you invested time and effort in your content marketing efforts but aren’t seeing any return? Do you feel as...
18 July 2023 | 11:03:41
Should you be doing content marketing? An honest review
Are you considering introducing content marketing into your overall marketing strategy, but aren’t sure if it’s worth it? Are you...
28 June 2023 | 10:34:48
A complete overview of content marketing for medical devices
You’ve probably heard of content marketing by now, after all, 82% of marketers say that they’re actively investing in it,...
27 June 2023 | 17:01:46
Everything you need to know about types of healthcare imagery
Are you looking to stand out from your competitors with healthcare imagery unique to you? Do you want to visualise...
27 June 2023 | 10:00:48
Should you create your own healthcare imagery? An honest review.
Are you tired of using stock images that don’t quite fit your brand? Do you want bespoke images designed just...
25 May 2023 | 12:00:25
How much does an effective content marketing strategy really cost in 2023?
Are you looking to stand out from the crowd and reach your target audience in a way few others are?...
23 May 2023 | 09:22:39
Medical Device Marketing: What you can and can’t say in 2023?
Are you wondering what you can and can’t say about your Medical Device in 2023? Are you confused about what...
17 May 2023 | 09:00:29
Repurposing content: How to create more by doing less
Are you spending ages creating content and feel as though you’re doing lots of work for little reward? Maybe you’re...
15 May 2023 | 09:49:02
How you can prepare for a successful Medical Device product launch
Are you wondering what goes into creating a successful Medical Device launch? Or maybe which marketing channels to use? Launching...
26 April 2023 | 08:52:52
What marketing activities can I do to get more leads
Are you looking to generate more leads for your company but aren’t sure where to start? Are you unsure what...
16 March 2023 | 09:00:20
How to avoid spammy outreach
Have you been sending out messages to prospects but aren’t getting the response that you expected? Maybe you’re not even...
14 March 2023 | 09:30:19
The top things you should know to work more effectively with graphic designers
Are you overwhelmed by the world of working with graphic design? Do you want to know how to work more...
28 February 2023 | 09:44:39
How to come up with fresh, new content ideas
Content is king, but constantly having to come up with new content ideas can be exhausting: How do you keep...
9 February 2023 | 17:26:21
How does Podymos create and execute a content strategy?
You may be considering if we’re the right agency for you, or you might want to find out what to...
4 May 2022 | 15:22:02
Do you need to adjust your HCP marketing and patient marketing campaigns?
Are you wondering if you need to adjust your campaigns depending on whether you're marketing to patients or HCPs? Are...
12 April 2022 | 15:33:26
Are you struggling to write high-quality content?
Are you thinking about introducing a blog to your website and looking for tips on writing high-quality articles? Are you...
18 November 2021 | 09:36:24
A comprehensive guide to digital marketing for Medical Devices
Sales reps going into hospitals or attending trade shows is no longer the only way to get in front of...
3 June 2021 | 10:53:04
The EU MDR: Medical Device advertising and promotion in Europe and the UK
What you need to know as a Medical Device marketer, including Medical Device regulations in the UK. Following a delayed...
Medical device social media marketing
11 August 2023 | 10:12:41
A guide to what you can and can’t show in medical device marketing in the UK and EU
Are you a marketer struggling to understand how regulations affect your role? Are you in need of a clear, concise...
7 July 2023 | 09:42:52
Threads vs Twitter: What’s the difference?
Have you heard about Threads but you’re not sure how it differs from Twitter? Are you wondering if Threads is...
29 May 2023 | 13:00:58
Why is consistency so important in Medical Device marketing?
Are you looking to bring more consistency into your brand? Is your marketing looking a bit messy? Consistency in marketing...
23 May 2023 | 09:22:39
Medical Device Marketing: What you can and can’t say in 2023?
Are you wondering what you can and can’t say about your Medical Device in 2023? Are you confused about what...
17 May 2023 | 09:00:29
Repurposing content: How to create more by doing less
Are you spending ages creating content and feel as though you’re doing lots of work for little reward? Maybe you’re...
16 May 2023 | 15:10:28
What are the best social media scheduling tools?
Are you looking for a social media scheduling tool but have no idea where to start? Do you feel there’re...
15 May 2023 | 09:49:02
How you can prepare for a successful Medical Device product launch
Are you wondering what goes into creating a successful Medical Device launch? Or maybe which marketing channels to use? Launching...
26 April 2023 | 08:52:52
What marketing activities can I do to get more leads
Are you looking to generate more leads for your company but aren’t sure where to start? Are you unsure what...
21 April 2023 | 15:00:02
The different types of social media visuals and when to use them
Are you confused by the different types of social media visuals out there? Maybe you’re wondering when you should be...
11 April 2023 | 10:28:32
How do I draw traffic to my website?
Are you struggling to drive traffic to your website? Do you feel like your website is not reaching its full...
16 March 2023 | 09:00:20
How to avoid spammy outreach
Have you been sending out messages to prospects but aren’t getting the response that you expected? Maybe you’re not even...
14 March 2023 | 09:30:19
The top things you should know to work more effectively with graphic designers
Are you overwhelmed by the world of working with graphic design? Do you want to know how to work more...
7 March 2023 | 09:30:03
Email marketing vs. social media: Which is better for Medical Device?
Have you thought about adding email or social media to your marketing campaigns but aren’t sure which one is best...
28 February 2023 | 09:44:39
How to come up with fresh, new content ideas
Content is king, but constantly having to come up with new content ideas can be exhausting: How do you keep...
6 February 2023 | 14:08:50
What to expect when working with a healthcare agency for social media
Are you wondering how to improve your social media channels and are considering professional help? Maybe you’re just curious about...
2 February 2023 | 09:45:07
4 tips for Medical Device social media success
Do you want to introduce social media into your Medical Device marketing strategy but aren’t really sure where to start?...
26 January 2023 | 10:00:51
10 Medical Device marketing mistakes on social media
Are you looking to get started posting on social media and want to know what to avoid? Maybe you’ve been...
24 January 2023 | 09:14:45
How to increase social media engagement in Medical Device marketing
Have you been posting on social media for a while now, but aren’t seeing as many comments and likes as...
19 January 2023 | 09:25:47
Is social media effective for Medical Device companies? An honest review
Every company seems to be on social media these days, seizing the opportunity to interact directly with customers and appear...
17 January 2023 | 09:25:20
Integrating webinars into your Medical Device marketing strategy
Have you ever thought of introducing webinars into your Medical Device marketing strategy but don’t know where to start? Are...
9 January 2023 | 10:04:21
How much does a social media campaign cost?
Since the rise of digital in Medical Device marketing, we’re often asked how much it costs to run a Medical...
11 August 2022 | 08:55:58
7 marketing tools that will make your life easier
Do you need to streamline your marketing efforts? Are you looking for tools that can save you time and effort,...
23 March 2022 | 15:39:35
5 tips for using social media hashtags
For years now, hashtags have been a common feature on social media, adorning posts on LinkedIn, Facebook, Twitter, and Instagram....
18 January 2022 | 14:32:51
Traditional healthcare marketing vs digital healthcare marketing
Traditional marketing and digital marketing for Medical Devices are two parts of the same whole. They both work to promote...
14 December 2021 | 14:03:10
Digital marketing trends 2021
It’s fair to say that 2020 and 2021 have been big years for Medical Device marketing, with the Covid-19 pandemic...
9 December 2021 | 15:53:32
Incorporating seasonal trends into Medical Device marketing
When we talk about seasonal trends, we are referring to two different concepts: annual festivals and holidays such as Christmas...
23 November 2021 | 14:04:49
How to use paid ads as part of your digital marketing
In previous articles we have spoken about the wonders of search engine optimisation (why not check out our SEO guide?),...
18 November 2021 | 09:36:24
A comprehensive guide to digital marketing for Medical Devices
Sales reps going into hospitals or attending trade shows is no longer the only way to get in front of...
26 October 2021 | 14:05:32
How to become a social media analytics expert
Are you struggling to create successful social media campaigns and wondering where you’re going wrong? Maybe you want to learn...
8 October 2021 | 17:16:08
Which platform is best for Medical Device social media marketing?
This month on our blog, we’ve been focusing on successful Medical Device social media marketing. This week, we will focus on the differences...
28 September 2021 | 13:59:41
13 social media best practices for Medical Device companies
Social media marketing is the modern way to connect with your audience. These platforms allow Medical Device companies to connect...
22 September 2021 | 16:15:56
The guide to successful Medical Device social media
Social media is no longer just about reconnecting with old friends, sharing your holiday pictures, or watching funny videos. It...
3 June 2021 | 10:53:04
The EU MDR: Medical Device advertising and promotion in Europe and the UK
What you need to know as a Medical Device marketer, including Medical Device regulations in the UK. Following a delayed...
Medical device marketing pricing
22 June 2023 | 12:30:17
Why do marketing agencies vary so much in cost?
Are you looking to reach out and work with a marketing agency but are worried about your budget? Have you...
30 May 2023 | 09:20:05
How much does a Medical Device messaging project really cost in 2023?
When launching a new medical device, the first thing needed is to create clear, concise and easy-to-understand messaging that resonates...
25 May 2023 | 12:00:25
How much does an effective content marketing strategy really cost in 2023?
Are you looking to stand out from the crowd and reach your target audience in a way few others are?...
6 May 2023 | 14:52:34
How does Podymos price and invoice for projects?
Are you often frustrated by agencies not providing you with transparent pricing? Or not clearly explaining why things cost what...
4 April 2023 | 09:42:15
Can you continue to grow your business during an economic downturn
Are you worried about the impact a potential recession may have on your company? Do you feel like growth could...
23 January 2023 | 09:05:31
How much does a Medical Device website cost? A comprehensive review
Have you ever wondered how much a Medical Device website actually costs, or what factors drive this cost? If so,...
16 January 2023 | 09:35:47
How much does medical animation cost?
It's well known that animation can be hugely effective in relaying complex information, particularly as video is absorbed 60,000 X...
9 January 2023 | 10:04:21
How much does a social media campaign cost?
Since the rise of digital in Medical Device marketing, we’re often asked how much it costs to run a Medical...
9 December 2022 | 11:59:04
Medical video production costs in 2023: A complete guide
So, you know the impact medical videos have on audience engagement in MedTech, and you’re keen to include them in...
18 November 2022 | 09:32:32
How much does a Medical Device webinar cost in 2023?
Have you ever wondered how much it would cost for an agency to run your webinar from start to finish...
6 May 2021 | 15:41:52
How to expertly manage your marketing agency’s costs
You’re about to launch a market changing Medical Device. Very exciting, but you have a million things to prepare. To...
