01 Aug 23
The AI revolution is here, but with over 1,000 AI tools created in the last year alone, it can be hard to figure out which ones are actually useful. At Podymos, we find that AI is great for saving time, especially when it comes to repetitive tasks, but it also helps us to quickly optimise our marketing campaigns.
We’ve put together an extensive list of tools that can help you get the most out of your day and your campaigns so that you don’t have to spend hours trying to find the best AI tools yourself.
In this article, we’ve broken down these top tools into four categories:
SEO or Search Engine Optimisation is a crucial aspect of successful digital marketing. It can be used to increase traffic on your website by making it easier for your audience to find you on search engines such as Google or Bing.
SEO is hard work, requiring multiple different skill sets, but luckily, companies are developing AI tools to make things easier.
Outranking is an AI-powered SEO tool that can support and automate your content to maximise its ROI (Return on Investment). It offers a range of different features such as an SEO content editor, in-depth SEO page analysis, assisted content briefs, keyword research and an AI-powered writing assistant.
It’s great for people who need help quickly planning and creating SEO content, however, it ignores the technical aspects of SEO, so we wouldn’t consider it a full-service platform.
This platform has a variety of different pricing plans that range from £6 – £190. To see their full pricing options, check out their website here.
Surfer SEO is like Outranking but offers a few different features. It uses AI to generate articles, keyword strategies and audit your current content, but we find its ‘Grow-flow’ feature particularly interesting. Each week Surfer SEO will assign you a task to help grow your domain, breaking your optimisation journey down into bite-sized chunks.
It also offers an extension that provides keyword search volumes and research directly in Google, so you don’t have to keep switching between platforms to get the information you need. This is a great tool for anyone who doesn’t have tons of time to spend on their SEO and would prefer to do little bits of work at a time.
Just as the platform is flexible with its tool integration, it’s very flexible with its payment plans. Users can choose to pay between four plans that ranged from Lite, Essential, Advanced and Max. These plans vary between £14 – £190 annually with additional fees for extra features, have a look at their website here for more details.
We’ve all struggled with spelling mistakes and grammar errors, but what if we told you that AI could cut your reviewing time in half?
You’ve probably heard of Grammarly (which we recommend and use multiple times per day), but you may be wondering what other tools are out there. Let’s look at 2 of the latest ones to be launched.
Quillbot is a proofreading website and plugin that claims to reduce project time by 75%.
As well as checking for spelling, grammar and punctuation errors, it also has additional features such as summarising and paraphrasing tools, a plagiarism checker and even a citation generator. Suddenly, all of the tools you need to ensure that your articles are in top shape are in one place.
The best part about this AI assistant is that it’s a free plugin with Chrome, so anyone can download it and start cutting down review time straight away. If you’re looking for a way to save time in your reviewing period, then this is the tool for you.
Wordtune can proofread, rewrite, format, and adjust the tone of your copy to suit your needs, but its new feature ‘Wordtune Spices’ is what makes this a truly exciting tool. Essentially, it makes it way easier to write and review articles by offering auto-complete.
You can write a sentence and then choose how you would like Wordtune to add to it. For example, you could ask for a description or an explanation, you can even ask it to add a referenced statistic.
This makes it much easier for reviewers to edit drafts, by offering immediate rewrites when a piece of writing isn’t quite right. The process of getting from the first draft to the completed piece of content can be much quicker.
This AI-powered tool comes in both a free and paid version so you can decide how you would like to use it. The Premium version costs £7.77 per monthly with the option to pay an annual fee of £93.24. If you want to see the full breakdown of the features the paid plan offers, check out their pricing on their website.
While it’s good to find tools that can make you more efficient at a task, the real trick to saving time and becoming more efficient is learning to manage all the time in your day.
We’ve been looking into time management AI to see where we are spending our time, and how we can cut it down.
Trevor AI is an intelligent day planner that can help you organise and schedule your day to ensure that you achieve all your goals. With this tool, you can visually plan out your day into blocks from which you can assign tasks.
With this tool, you’ll be able to focus your attention on the task at hand and not have to worry if you’ll be able to get all your tasks done on any given day.
This intuitive day-planning software can sync with other platforms that you and your team might be using such as Todoist, Google Tasks, Native Tasks & Calendar, Google Calendar (multiple accounts) and Outlook Calendar. Any change you make on Trevor will automatically update there.
This AI tool will not only be able to help you save time but manage it better than ever, so you can make the most out of your day.
When it comes to pricing there are two options, a free version and a pro version at £3.10/month (£23.33/yr). To see a full breakdown of how much this planner costs check out their pricing page.
Digesting large portions of information can end up taking a lot of your time but is essential as a medical device marketer.
Nowadays though, you don’t have to spend hours agonising over papers and articles to understand what they’re about. There are plenty of summarising tools out there to help out.
Genei is an AI-driven summary tool with the sole purpose of helping you to digest information faster. 95% of users say Genei enables them to work more productively by helping them understand articles, blogs, and important documents faster.
Documents can be uploaded to Genei to be condensed. You can ask Genei questions about the article and it’ll be able to quickly tell you the answer, which we think is pretty cool.
This tool can cut your research time in half and free you up to focus on other important tasks, both saving you time and increasing your efficiency.
With the AI tool, there are two pricing options, a basic plan at £3.99/month and a pro plan at £15.99/month. Genei also offers a 14-day free trial so if you’re unsure about the tool you can always try it out.
Hopefully, this article has helped you develop a better understanding of AI and how it can be used to help you save more time on your medical device marketing. If you’re looking for more types of similar content, you should check out our AI series of articles.
Do you want to communicate more effectively with HCPs and patients? Do you want to be able to deliver high-quality marketing campaigns as part of your larger multichannel marketing strategy? You’ve come to the right place.
Podymos is a healthcare marketing agency, specialising in downstream Medical Device marketing.
We’re more expensive than non-specialised agencies and freelance teams because we only work in the Medical Device space so we have specialist knowledge and experience that other agencies may not be able to offer you.
If you want high-quality, compliant campaigns that help achieve your business goals, we’d love to hear from you. Simply leave us your contact details below and we’ll get back to you very soon for a no-obligation chat.
Are you struggling to make sense of all the noise around AI tools? Are you in need of an honest guide to the AI tools that could save you time?
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